For my internship with Flock and Rally, I was asked to put a crafty twist on the media kits for our client Motor Supply Company Bistro. The kits were sent out to news stations (ABC Columbia, WLTX, WACH and FOX) to spread the word about Harvest Week, a week-long celebration of the farmers that provide delicious foods to Motor Supply all year.
I decided on a mason jar filled with New Orleans-style gumbo, prepared by the executive chef at Motor Supply. Around the neck of the jar, I tied hand-written tags announcing Harvest Week. The content of the media kit was folded inside of a handmade envelope, wrapped in twine and accented with decorative illustrations.
(Excuse the awkward photos...the iPhone didn't do it justice!)