NEED | During our senior year of college, my friends and I recognized a need for more career development resources before we took off into the real world.

SOLUTION | We co-founded the CHICKS Conference to provide young women with the tactical knowledge they need to succeed. This one-day conference incubates personal and professional development to bridge the gap between classroom and career. 

In 67 days, we secured a $9K university sponsorship, procured 21 speakers (including the Mayor of Columbia), advertised and ultimately registered 250 young women for CHICKS2015 on April 25, 2015. 

My deliverables: Marketing strategy, brand identity, website (design and build), social media assets and 10-page print conference manual. Read more here.