There comes a time in every creator's time where you just fall in love with a project. It's probably a redemptive moment to make up for all the times you beat yourself up over other projects. Regardless, designing for Me Oh My Milkshakes gave me a breath of fresh air and much needed inspiration.
Building a brand identity goes deeper than a cool logo. It makes you reach into the heart of what makes your product or service unique, and bring it to life in a visual way. I teamed up with my incredibly talented photographer friend Kelley Mann to direct a photoshoot that embodied the personalities of each logo concept.
And don't let What the Health tell you otherwise...dairy is delicious.